Bring on more afternoon footy. That's the message from former All Blacks coach Sir Graham Henry.

The back-to-the-future approach from the governing body sees Sunday games of Super Rugby Aotearoa kick-off at 3.35pm.

That's earned plaudits from Sir Graham Henry, but he wants the concept extended.

"I think the times of the games are better. I’d like to see two afternoon games personally. 

"Sunday afternoon rugby is just superb, it adds to the viewing experience.”

Listen above as Sir Graham Henry speaks to Martin Devlin