It seems you really can’t beat locally grown produce. 

Recent numbers show farmers’ markets around the country now support over a thousand food producers – attracting more than 50 thousand shoppers every week. 

Tony Cato, owner of Pirongia Mountain Vegetables, told Mike Hosking that the industry’s been doing nothing but growing. 

They’ve been in the markets for nearly twenty years, he says, and especially after Covid they’ve seen an increase in customers wanting to know exactly where their food comes from.  

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