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Wool rejuvenation: Industry aims to drive up value

Author
Newstalk ZB,
Publish Date
Fri, 22 Aug 2025, 10:15am
(Photo / Supplied)
(Photo / Supplied)

Wool rejuvenation: Industry aims to drive up value

Author
Newstalk ZB,
Publish Date
Fri, 22 Aug 2025, 10:15am

Are we in for a wool revival? 

Industry leaders are meeting at a number of workshops next week, with the aim of driving up value. 

Stats show strong wool now makes up just 1-2% of gross farm income, compared to nearly 65% in the 1980s. 

Federated Farmers Wool Chair Richard Dawkins told Mike Hosking there’s good collabroation happening between government, industry, and various initiatives to drive up value. 

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