A new festival is launching for the wine industry. 

Titled ‘Sauvignon 2027’, it will celebrate the innovation and diversity of New Zealand’s most iconic wine.  

It'll be welcoming global industry leaders and trade influencers to Marlborough in February. 

Chair Natalie Christensen told Mike Hosking that although Sauvignon Blanc is a popular wine around the world, there’s still lots to talk about and they want to get that word spread far and wide. 

She says there’s a lot more depth to Sauv that a lot of people don’t know about, things like the subregional stories and different characters you get from different parts of New Zealand, and they want to share that. 

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