Auckland's Mt Smart Stadium will now officially be known as Go Media Stadium Mt Smart.

Outdoor advertising company Go Media have secured a a naming rights deal with Auckland Stadiums.

The deal will last one year, but both parties involved are keen to extend it after that timeframe.

Go Media co-owner Mike Grey says he aims to bring more content to the stadium and get behind the events hosted at the venue.

LISTEN ABOVE

• Mt Smart Stadium given new official name