So far on Bosses Rebuilding, we have told you many stories of businesses who are regrowing after the Covid lockdown.
They have been hit hard, but many of them have told us they're regrowing bigger and better.
Simon Pound is the managing director of Auckland-based fashion label Ingrid Starnes. He had just invested in a new store in Auckland's Commercial bay and set up a seasons worth of clothes before the world shut down.
And now, due to the hurdles being too high, the company will close all stores by the end of August.
He joined Heather du Plessis-Allan on Bosses Rebuilding to discuss their situation and how they realised they were in trouble.