Smokefree advocates are hoping a new vaping crackdown coming in today doesn't deter smokers trying to quit.

The new rules include stricter advertising restrictions for vape retailers and a ban on disposable vapes.

It's an effort to clamp down on youth vaping, with around 10% of teenagers currently regular vapers.

Action for Smokefree Director Ben Youdan told Ryan Bridge it's about striking the right balance.

He says just leaving products cheaper than smoking but not too cheap for young people, is important.

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