McDonald's rejects claims it charges more in poor towns

Author
Alicia Burrow,
Section
National,
Publish Date
Sunday, 20 March 2016, 5:02PM
McDonald's says individual franchisers decide the price of meals at their chains (Getty Images).
McDonald's says individual franchisers decide the price of meals at their chains (Getty Images).

Fast-food operator McDonald's says variations in the price of a burger in different parts of the country, are down to individual franchisers, and not the demographics of an area.

It's emerged the price of meal deals can vary by almost a dollar and it's been suggested the chain charges more in poorer towns.

The company says such reports are misleading.

A spokesman told Newstalk ZB franchise owners make their pricing decisions based on several variables, which can change from store to store.

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