UPDATED 10.32am Paula Bennett has become the subject of misogynist comments as she campaigns against offensive slogans on Wicked Campers vehicles.
The Cabinet Minister is leading the charge against the company that uses crude slogans on their vans, usually targeting women.
LISTEN ABOVE: Paula Bennett speaks to Leighton Smith
Now, a man on Facebook has told her "a bit of sexual violence never hurt anyone".
Other Facebook users, who support Bennett, have reacted with outrage.
Paula Bennett is on a mission to get rid of some of Wicked's sexist, misogynistic and offensive van graffiti.
She's trying to get the Chief Censor to make a ruling on it. Another option is to get councils to declare them offensive and fine the drivers
"Most of [the slogans] I find offensive as a woman, as a mother and as a grandmother," she said. "They are deeply offensive and I don't easily offend."
She's been backed by Women's Affairs Minister Louise Upston and Minister of Conservation Maggie Barry.
The latter's office said the Department of Conservation has already taken some steps - DOC has removed the Wicked Campers from the list of campervan companies it lists on its website.