Sky and TVNZ's pay TV venture IGLOO is closing down.

The channel, which offers 13 pre-paid channels, pay-per-view movies, and sports options via a Freeview box, will be shut off by March next year.

It launched in 2012. Sky said in a statement it had a modest but loyal following.

However, it says the TV landscape has changed over the past four years, and subscription video on demand services like Neon, Netflix, and Lightbox have really taken off.

Sky is offering IGLOO customers a deal to switch to its basic package instead.