ZB ZB
Live now
Start time
Playing for
End time
Listen live
Listen to NAME OF STATION
Up next
Listen live on
ZB

Complaint over Breast Cancer Foundation ad dismissed (1)

Author
APNZ,
Publish Date
Fri, 24 Oct 2014, 2:06PM

Complaint over Breast Cancer Foundation ad dismissed (1)

Author
APNZ,
Publish Date
Fri, 24 Oct 2014, 2:06PM

A complaint about a Breast Cancer Foundation ad has been dismissed by the Advertising Standards Authority.

It features actress Geraldine Brophy holding a series of pictures of women's breasts in front of her.

The images show changes that can occur, which could be signs of breast cancer.

One woman has complained watching it made her feel violated, and the ad was explicit.

Another said women's breasts were sexual objects and that the advertisement should have a warning.

The Authority disagrees, saying the images simply emphasise that women need to be vigilant - and are shown in adults-only viewing time.

Take your Radio, Podcasts and Music with you