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Vast majority of Kiwis enjoying the arts

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Vast majority of Kiwis enjoying the arts

By: Newstalk ZB staff | Entertainment News | Friday June 22 2012 9:35

 

A new Creative New Zealand report shows New Zealanders spent $2.31 billion on arts, culture and heritage in the past 12 months.

On average 95 percent of adults have been to at least one cultural event or place in the last three years.

That figure rose to 98 percent in Wellington and Nelson.

The "Audience Atlas" report provides an insight into arts audiences across the country for organisations to understand their target market.

Photo: Supplied

 

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