New research shows Canterbury businesses are better prepared to deal with crises than those in the rest of the country.
The findings come from the latest Business Measure Report out of Massey University.
It shows small and medium enterprises in Canterbury are better prepared and less vulnerable than those nationwide.
Professor David Deakens says the experience of dealing with a natural disaster clearly highlights the need for crisis management.
"When we looked at this across New Zealand, it was a Canterbury firm that was more responsive to potential crises, or that they were better prepared to deal with a crisis."
Mr Deakens says a national programme needs to be implemented to help small and medium businesses prepare for major crises.